Crowdfunding

Grounding is a virtual phenomenon that aims to promote the realization of projects as varied as possible through the financial contribution of mess who argon interested in the implementation of such initiatives, motivated by several factors. To better understand the concept, we terminate break down the give a office in that crowd, in English, means crowd and funding, financing Thus, it nookie be considered that are projects carried out by financing of a crowd of an audience. hardly is not based on public in public capital, but money invested by the public itself.The various projects such as, for example, revolutionary nature, such as the production of a CD of a sight or the publication of a book, are hosted on a office geared to attract incorporated donations towards the realization of the submitted work. (OCTET , Fluvial Libber So Paulo v 15, n 29, p 135-144, June 2012) The history Of Grounding in the Brazilian market The pioneering the use grounding in Brazil was the Va gina site, which enables any persona of project, from cultural to staff personal projects, such as buying a mobile phone or even a car.This idea has been far-flung and well accepted by the domestic market, is a new way of achieving a project, wrought the collective funding, the taxpayer donates because there is an identification with the project, and there are various forms of return, for example, an audiovisual production accompany is in need of 40,000 areas for the reach armor production of a documentary on Iriss velars January, from that are created various mechanisms for regard of such a taxpayer as videos of the creators of the project inviting muckle to donate and be part of the project, establish quotas, up to a certain value the taxpayer can download the documentary before the release, the other value win tickets to suss out the commentary in theaters, finally there are several ways to attract that donor. Reception My perception is that the Grounding is all a objur gation of the new project finance models, drawing a parallel with the catamenia state of the music industry, where there are 10, 20 years ago the artist was completely dependent on a record company to manage to get a album released on the market, recording studios were truly expensive, and with the evolution of technology that has changed, anyone can pay your own album with microscopical investment or even at home recordings. Grounding is only a new way, a espouse to former computetainment chain in which the artist was dependent on labels or sponsors today with good deal who identify with the project, there is a good chance enables you through the collective funding. Example Grounding catharsis The Catharsis is an exchange piazza in the midst of individuals that together enable the realization of creative projects. We believe that connecting people who allocate value as to a cause, an idea, a project is one of the trump ways to make them come true. Be very welcomeThis spac e is as yours as ours, after all, Catharsis happens every day the adhering of people looking for new ways to give life to more initiatives of fiat itself. We understand that this is a alternative to government resources, by sponsors and not the banks. reasoned barriers Another point to be discussed are the legal barriers that grounding can face, as is a new method, there are no laws regulation the practice in the Brazilian market, same problem faced by group buying sites. One example is that all capital make by donors can not leave the country, the project has to happen in the domestic market, many foreign companies grounding can not enter our market because of this barrier.