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Saturday, December 21, 2013

Organizational Culture of Starbucks

Organizational Culture of Starbucks Angela Browning BCOM/230 November 19, 2012 Jamie Barmach Organizational Culture of Starbucks The organizational goal of Starbucks begins with their mission statement. It continues with external communication via interaction with vendors, federation involvement, and supporting customer feedback on service and ideas for improvement. The Starbucks mission statement says that they atomic number 18 passionate about ethically sourcing their hot chocolate hits and meliorate the lives of the good deal who grow them (Starbucks coffee tree Company, 2012, Our Starbucks Mission Statement, para. 1). They meet this mission by buy these environmentally friendly products. For good spokesperson, 86% of coffee bonce sourcing comes from farms protecting the ecosystem (Starbucks coffee Company, 2012, Responsibly Grown Coffee, para. 9). This includes coffee beans fine-looking under the canopy, even though the growth is slower; and hence pre serving the canopy and the life it supports. Peter Seligmann, Co-founder, Chairman, and CEO of Conservation internationalist stated that Starbucks has raised the bar for the entire industry (Starbucks Coffee Company, 2012, Goals & Progress: Ethical Sourcing, para. 4). A second example would be that 98% of coffee bean suppliers ar subatomic farms.
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Of these, 100% of the small farm children attend school; thus, improve their lives (Starbucks Coffee Company, 2012, Goals & Progress: Ethical Sourcing, para. 5). This communicates by their actions that they be serious about their mission statement. Additionall y, in the mission statement, Starbucks state! s that we deal out our responsibility to be good neighbors seriously. Starbucks gives back in interracial ways: 1) Create Job for USA where they have teamed up with Opportunity Finance Network to provide small pipeline loans, community center financing, and housing project financing in underserved communities. 2) Community Stores they contribute portions of profits from stores in the Crenshaw...If you want to loan up a full essay, order it on our website: OrderCustomPaper.com

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